Real estate pros weigh in on small vs. bigTechnology can serve as equalizer for real estate companies
Wednesday, February 07, 2007
By Glenn Roberts Jr.
Inman News
To read the complete article Click Here.Teresa Boardman, a broker for Keller Williams Integrity Realty, has ahome office and a couple of neighborhood coffee shops serve as herfield offices.Boardman, a real estate professional for the past five years, is aself-described "army of one." She has built up her Web presence andgenerates 80 percent of her business through online leads. "I'm gettingleaner and meaner all the time." And she is exploring the possibility of shedding the Keller Williams brand and relying on her own brand of business."The way the industry is changing is kind of making us all rethink relationships with teams and real estate companies. Technology is kind of filling in the gaps," said Boardman.Author Seth Godin wrote "Small is the New Big," a book about the changing face of marketing and the ability of entrepreneurs to compete with big brands in creating contagious campaigns that capture consumers' attention. And Boardman and other real estate professionals say it can pay to be small these days."We're really in a day and age where you absolutely can work out of your home," Boardman said. Her home office has a fax machine, Internet access, a printer, and all of her real estate forms are available online. The coffee shops where she meets with clients have wireless Internet access and "clients just absolutely love to meet there," she said.
To read the complete article Click Here.Michelle Jeziorski,
Charles Rutenberg Realty,
featured on the cover of
Chicago Agent Magazine's "What Drives Realtors?" issue.
Michelle
Jeziorski of Charles Rutenberg Realty
with the 2007 Maybach 57S
Nothing pleases Michelle Jeziorski, a Realtor with Charles Rutenberg Realty
in Naperville for the past 18 months, more than helping people find their ideal
home.
“I find it extremely gratifying to be part of the achievement process of
other peoples goals,” she says. “Helping people is something that
has always driven me in business and having a degree in social work has given
me the tools and resources needed to listen, understand and communicate closely
with my clients.”
When tooling around the neighborhoods of the western suburbs, Jeziorski needs
a vehicle that delivers comfort, style and dependability among other things.
The Maybach 57S delivers on all of these requirements with elegance and sumptuousness
to spare.
With a father who develops homes around the Chicagoland area, and a mother who
has worked in real estate for more than 15 years, Jeziorski has a successful
pedigree and knows that it takes honesty, integrity and plenty of hard work to
offer the best possible service to her clients. She builds a solid foundation
with each and every client and, in the end, always makes a new life-long friend.
For more information about the Maybach 57S, visit Loeber Mercedes-Benz at 4255
W. Touhy Ave., Lincolnwood,
www.loebermercedes.com, or call 847.675.1000. To
contact Michelle Jeziorski, call 630.689.3224.
Chicagoland’s Most Exciting Offices
Chicago Agent has tapped into 18 of the most popular, productive and downright
fun places to work in Chicagoland. Each real estate office has a personality
and functions under the guidance of a movin’ and shakin’ managing
broker who, simply put, knows how to make things happen.
As any Realtor knows, the business of real estate is unlike any other, in that
many businesses exist within one larger one. Each agent runs his business in
his own way within the confines of a company culture, and that culture is usually
set by the managing broker.
Just walk through the front door of any real estate company, and you will instantly
learn the character of its agents. Whether relaxed and a little funky, or classically
corporate, each office has a face that is chiselled by the managing broker.
RESPA Requirements
Real estate brokers and agents must comply with the
Real Estate Settlement
Procedures Act, or RESPA. Violators of RESPA may receive harsh
penalties, including triple damages, fines, and even imprisonment.
Click here for a pdf of a few examples of what RESPA allows and prohibits.
